Wednesday, February 4, 2009

Email Marketing Companies - 6 Must Have Features

If you or your company is thinking of using email marketing as a strategy there are many email marketing companies to choose from. With so many email marketing companies to choose from it can get very confusing to find one to use.

Most of these companies are going to charge a fee. And most of them will have the same features to use. So what should you be looking for.

Here are six must have features for any email marketing companies.

  1. You should have multiple templates that you can choose from for your email marketing campaign.
  2. You should be able to easily set up and organize your mailing list.
  3. You should be able to track the performance of you email blasts at a quick glance.
  4. Your company should have whitelist agreements with major ISPs.
  5. You should have features such as surveys, autoresponders, and RSS feeds.
  6. The company you choose should provide a fully-loaded product at an affordable price.

Now after reading this list where the heck do you go to find one company that

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